Calling all beer enthusiasts!

Back by popular demand, Wisconsin Brewers Guild is thrilled to present the 2025 Wisconsin & Beer Lovers Festival in partnership with The Bavarian Bierhaus and Discover the North Shore of Milwaukee. You won’t want to miss the premier beer and food tasting event of the summer- featuring craft beverages from across the state, local restaurants and cuisine partners, food trucks, music and more! Your ticket includes free beverage and food samples, music, mingling with craft brewmasters, and fellow enthusiasts.

Location & Times:
The Bavarian Bierhaus
700 West Lexington Boulevard Glendale, WI 53217

VIP Early Entry: Noon to 1pm
GA: 1pm to 5pm.

Stay & Play in Glendale! Glendale’s hotels offer guests easy access to world-class shopping, two craft breweries, parks, outdoor recreation, and award-winning dining…all with free, overnight parking.
Book your stay today!

**You must be 21+ to attend the Wisconsin & Beer Lovers Festival. Alcohol carry-ins, animals and children are prohibited from entry.

Tickets are available through Eventbrite.

VIP $85, GA $65, VIP Designated Driver $30, Designated Driver $20   

Click HERE for Tickets!

Are you a member brewery looking to participate?

Hit this link to register your brewery:

Register My Brewery!

Are you a cidery/distillery/winery looking to participate?

Hit this link to register your company:

Register My Cidery/Distillery/Winery!

Are you a food vendor wanting to sample?

Fill out this form:

  Register as a Food Vendor!